John C. Campbell Folk School is a historic nonprofit in Brasstown, North Carolina, dedicated to lifelong learning through immersive, non-competitive classes in crafts, music, art, dance, nature studies, and more on its scenic campus. Founded in 1925, the Folk School brings people together from around the world to explore hands-on traditions and creative pursuits, fostering community and self-discovery through weeklong and weekend experiences.
The client came to Blackbear Design with their own wireframes after their previous agency hadn’t fully understood the scope of work they needed. I partnered closely with the client and their design team to review and refine those wireframes, ensuring they would fit within the WP Bakery framework and work seamlessly across web and mobile. Using custom CSS, I translated the designs into fully functional, visually accurate pages, building the site with WP Bakery and the Bridge Theme. I also sourced and created all images, graphics, and assets, and set up custom elements, delivering a polished, cohesive, and on-brand website that looked and functioned exactly as the client envisioned.